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How do I set product prices, discounts, and per-market pricing?

Set a regular price and a discounted (sale, compare-at) price, schedule a discount end date with a countdown, and learn how each market price is converted from your base price and when your own market prices are kept.

3 min read

The price you type in a product is in your store currency. It is the base for every market you sell in. This works the same for physical and digital products.

Price

Open a product from Products and fill in Price in the Product information tab. It is required. Prices keep up to 2 decimals. If the product has variants, each combination has its own price. See product variants.

Discounted price (sale price)

Fill in Discounted price to put the product on sale. Customers pay the discounted price, and the normal price is shown crossed out as the old price. Some platforms call this the compare-at price.

  • It must be lower than the price. An equal or higher value is rejected with "The discounted price must be smaller than the price".
  • Leave it empty for no discount.

Discount end date

The Discount end date lets you end a sale at a set time.

  • Pick a date and time in the future, less than 1 year away. It uses your store time zone.
  • When it passes, the normal price comes back by itself. The discounted price stays in the form, so you can start the sale again with a new end date.
  • The end date applies to every market and every variant of the product.
  • You can show or hide a countdown timer on the product page from the store builder.
  • To start the sale again on its own each time it ends, add a product rule in the Automator app.

How market prices are calculated

For each market in the Markets tab, Storeep converts your price, and your discounted price, into that market's currency with the current exchange rate. The converted price keeps up to 2 decimals.

Each time you save the product, the prices are converted again. Markets that use the converted price follow your new price. Markets where you set your own price keep it. Your primary market always uses the product price directly.

Setting your own price for one market

In the product's Markets tab, click the pen icon (Edit price in this market) next to a market that is not your primary market. You can also click that market's flag in the products list. Enter a price and discounted price for each option, or leave a field empty to go back to the converted price. The full rules, including what happens when you change a market currency, are in How do I set custom prices per country and per variant?

What the products list shows

The Price column shows the price in your store currency, or the discounted price while a sale is running. Hover a flag in the Markets column to see the price in that market.

Other discount tools

Things to watch out for

  • Exchange rates are read when you save. To use a newer rate, open the product and save it again.
  • If you set your own price in a market, it does not follow later changes to the product price. Clear it to follow the converted price again.

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