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How do I organize products into collections?

Create collections (categories) per market, nest them in three levels, add an image and description, set the SEO title, SEO slug, and search visibility, publish or hide a collection, reorder or delete it, and add products to it.

3 min read

Collections are the categories of your store, like "Women", "Shoes", or "Sale". They help customers browse. Each collection has its own page at example.com/collections/your-link.

Opening collections

Go to Products and click Collections. Choose a Market at the top. What you see and change applies to that market only.

Collections belong to one market

A collection made for one market does not appear in the others, and nothing is copied between markets. If you sell in several markets, build the collections in each one.

Three levels

You can nest collections three levels deep, for example Clothing, then Women, then Dresses:

  • Collection: up to 10 per market.
  • Subcollection: up to 10 inside each collection.
  • Specific collection: up to 15 inside each subcollection.

When a level is full, the add field says "limit reached".

Adding a collection

  1. Type the name in the add field ("Add the first collection here", "Add collection here", "Add subcollection here", or "Add specific collection here"). The new collection appears as you type.
  2. The SEO title and SEO slug are filled in from the name. You can change them.
  3. Click Save at the top of the page.

Each row also lets you:

  • Click the image square to pick a collection image from your media library.
  • Drag the handle to change the order of collections on the same level.
  • Click the gear to open its settings.
  • Click the trash icon to remove it.

Collection settings

  • Publish: when on, customers can open the collection page. On by default.
  • Hide: when on, the collection is not shown anywhere in your store, but people with the link can open it while it is published. Off by default.
  • Description: a short text about the collection.
  • SEO title: required. The title in the browser tab and in Google results.
  • SEO slug: required. The end of the collection address. Use letters (Latin or Arabic), numbers, and dashes. Each collection in a market needs its own SEO slug.
  • SEO description and SEO keywords: optional texts for search engines. Press Enter after each keyword.
  • Visibility on search engines: when on, Google and other search engines may show the collection, as long as the store-wide switch in SEO settings is also on. On by default.

The settings window also has Go to the preview and Go to the collection buttons once the collection is saved.

Adding products to a collection

Open a product, go to its Collections tab, choose the market, then tick the collections. A product can be in many collections. An eye with a slash marks an unpublished collection, and a store with a slash marks a hidden one. Save the product.

A collection page shows only the products that are published and not hidden.

Showing collections on your store

Add a link to a collection in your menu (see navigation menus), or add collection sections to your pages in the builder (see collections section).

Things to watch out for

  • The page saves the whole list for the market at once. A collection you removed is deleted for good when you click Save, and its products leave it. The products themselves are not deleted.
  • If two people edit the same market's collections at the same time, the last save wins.
  • Changing a collection link breaks links that people saved before.

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