Physical products are items you ship to your customers. This article walks through the Add new product form for a physical product.
Getting started
- Open Products from the left menu.
- Click Add new product.
- Choose Physical product.
The form has five tabs: Product information, Markets, Collections, Search engine optimization, and Options. Click Add when you are done.
Product information
Status toggles
- Publish: when on, customers can open the product page. When off, the page cannot be opened. On by default.
- Hide: when on, the product is left out of your home page, collection pages, and store search, but people with the direct link can still open it while it is published. Use it for a product you only share in ads. Off by default.
- Landing page: when on, the description is shown as a full landing page layout instead of a normal description. Off by default.
Media
Add up to 10 photos and videos. At least one image is required. The first item is the main picture of the product. See How do I add product photos and videos?
Name and description
- Name: required. While you add a new product, the name also fills in the SEO title and the SEO slug for you. Some words are not allowed in product names. If you see "The product name contains blacklisted word", change the name.
- Description: optional. The editor supports text sizes, bold, lists, alignment, text and background colors, images, videos (including YouTube and TikTok links), and audio. You can also set a background color for the description area.
Price and stock (no variants)
- Price: required. Your normal price in your store currency.
- Discounted price: optional. It must be lower than the price. The price is then shown crossed out.
- Discount end date: optional. After this date and time the normal price comes back by itself. See How do I set product prices and discounts?
- Available quantity: leave it empty for unlimited stock, or type how many you have. 0 means out of stock.
- Minimum quantity to alert: optional low-stock warning level. See How do I track inventory and set low-stock alerts?
- SKU and Barcode (ISBN, UPC, GTIN, MPN, and similar): optional, for your own tracking and your product feeds.
- Weight: optional. The unit (Kilogram, Gram, Pound, or Ounces) follows your store settings.
When you add variants (size, color, and so on), these fields move to each combination instead. See How do I add product variants like size and color?
Quantity
- Quantity toggle: when on, customers see a quantity selector in the order form and can buy more than one. On by default.
- Minimum quantity per order and Maximum quantity per order: tick the small box next to a field to use it. The maximum is on by default and set to 3. Change it or untick it if customers may buy more. The minimum cannot be greater than the maximum.
Gift
Turn on Gift, then pick the Gift product from your store. The gift is added to the same order when a customer buys this product.
Markets
Choose the markets that sell this product. At least one market is required. The price of each market is calculated from your price with the current exchange rate. See pricing and How do I set custom prices per country?
Collections
Pick a market with the collections market selector, then choose collections from the list. Collections belong to one market, so you assign them for each market. See How do I organize products into collections?
Search engine optimization
The SEO title, SEO slug, SEO description, SEO keywords, and whether Google may show the product. See How do I set a product SEO title, SEO slug, SEO description, and search engine visibility?
Options
Taxable: when on, tax is added at checkout using the rates you set for each country. See VAT and taxes. Off by default.
After you save
When you edit a product, the top of the form has a Go to the preview button, which shows the page even while it is unpublished, and a Go to the product button, which opens the live page.
Common save errors
- "Please add at least one image": videos alone are not enough, add a photo.
- "Please select at least one market": open the Markets tab and pick one.
- "The discounted price must be smaller than the price": an equal price is not a discount.
- "Please enter the real price because the product name says ... but the price is ...": the name or a variant shows a price that does not match the real price (for example 99.9 in the name and 999 as the price). Fix the price or remove the number from the name or variant.
- "Another product already uses this SEO slug": another product uses the same SEO slug. Change it in the Search engine optimization tab.
- "Please enter the available quantity because you are using the minimum quantity to alert": set a stock quantity or clear the alert.