Right after a buyer places an order, a popup can offer one more product. They add it to the same order in one click, without typing their details again. To open the tool, go to Products, click Sales tools, then Upsells, Cross sells & Downsells. Staff members need the Upsells, Cross sells & Downsells permission.
Upsell, cross sell and downsell
- An upsell offers a better or bigger version of the product, for example the 2-pack instead of 1.
- A cross sell offers a product that goes with it, for example a case with a phone. Both are made with the same tool.
- A downsell is a second chance: when the buyer clicks No, thanks, a second offer shows a cheaper product, or the same one with a discount.
What the buyer sees
The popup shows your head description, the product image, name and price, and two buttons: Add to my order and No, thanks.
- If the product has variants, the buyer picks them in the popup. Out of stock options cannot be picked.
- With free shipping on, the popup shows a Free shipping badge.
- If there is a downsell, No, thanks shows it in the same popup. Closing the popup with the X does not show it.
Creating an upsell or cross sell
Click Add new upsell or cross sell, fill in the window, then click Add.
- Activate (on by default): buyers see the offer right after they order.
- Free shipping (off by default): the product the buyer adds ships for free.
- Product: the product that triggers the offer. Each product can have only one upsell or cross sell.
- Upsell or cross sell product: the product you offer, at its regular price.
- Head description and Footer description (optional): text above and below the product.
Adding a downsell
In the same window, turn on Downsell and fill in:
- Downsell product: a cheaper product, or the upsell or cross sell product itself, offered with a discount.
- Discount type: No discount, Percentage or Fixed amount (in the currency of each market).
- Downsell description (optional): text shown above the second offer.
Free shipping also applies when the buyer takes the downsell.
Where the offer shows (markets)
The offer only shows in markets where both products are sold, and only when the offered product is published. The downsell follows the same rule for its own product.
The list
- Product and Upsell or cross sell product, with images.
- Downsell: its product with how many buyers accepted and rejected it, or a dash when there is none.
- Markets: the flags of the countries where the offer shows.
- Total accepted and Total rejected: answers to the first offer. A no, a closed popup and a taken downsell count as rejected. Only placed orders are counted.
- Free shipping and Status: Activated or Deactivated.
Click a row to open Edit upsell or cross sell and click Save. To pause, restart or delete several at once, tick them and choose Activated, Deactivated or Delete upsells and cross sells. The trash icon on a row deletes one.
Tips
- If Total rejected is much higher than Total accepted, add a downsell with a discount, turn on Free shipping.
- If the offer never shows, check the Markets column and the status.
- To offer a product before the order, use order bumps.