What a theme controls
A theme is the visual style of your storefront: borders, shadows, corner rounding, and the feel of your type. Your sections, blocks, products, colors, fonts, and content stay the same when you switch. So changing theme restyles your store without undoing the work you did in the builder.
Opening the theme gallery
Go to Themes in the main menu. At the top you see your current theme with a live desktop and mobile preview of your real store. Below it is the grid of all themes.
The available themes
- Prism: sharp and geometric. Offset shadows, square corners, and thin borders. Good for modern brands that want clean lines.
- Carbon: bold and high contrast. Heavy borders, strong uppercase type, and snappy motion. Built for streetwear, fashion, and creative brands.
- Velvet: soft and rounded. Large corner rounding, no shadows, light borders, and airy spacing. Suits lifestyle, beauty, and wellness brands.
- Silk: the soft warmth of Velvet, with no frames around your product photos so images float free.
The grid always shows the current list of themes and whether each one is free or paid.
Your active theme
Your active theme shows in the panel at the top and has a green Installed badge in the grid. The Customize button opens the builder.
Try a theme before you install it
Every card except the active one has a round Preview button. It opens your own store, with your products and content, in that theme, in a new tab. A banner tells you it is a preview that only you can see. Nothing is saved and customers keep seeing your current theme.
- Click through the home page, a product page, and the cart, on a phone and a computer.
- The preview only works for you, in the browser where you are signed in and on the same internet connection. Anyone else who opens the link sees your published theme.
- There is no exit button. Close the tab when you are done.
Free and paid themes
- Free themes and themes you already own show an Install button.
- Paid themes you do not own yet show a Buy button with the price. After you buy a theme once, it is yours for good and the card shows Install.
Installing a theme
- Click Install (or Buy) on the theme you want.
- Confirm. For a paid theme, the confirmation tells you the price will be taken from your store wallet. Click Cancel to stop.
- The theme goes live on your store right away, for every market. There is no separate publish step.
- Your previous theme gets an Install button again, so you can switch back any time.
How paid themes are charged
Paid themes are paid from your store wallet, not by card at checkout. If your balance is enough, the price is taken once and the theme is activated. If it is too low, you are sent to Add funds. Top up, then come back and click Buy again. See Wallet and billing. Installing a theme you already own never charges you again.
Who can change the theme
Store owners always can. Staff members need the Themes permission, which also covers the builder and menus. See Staff members and permissions.
After installing a theme
Click Customize and check your store in the builder:
- Preview the home page on desktop and mobile.
- Check that your color schemes still read well with the new borders and shadows.
- Make sure your logo is readable on the header background.
- Click through the product page, cart, checkout, and footer.
Themes and ready-made stores are not the same
Below the theme grid is a second grid called Ready-made stores. The cards look alike, but their button says Apply: a ready-made store copies its design over all your pages and design settings in your primary market, and that cannot be undone. Read Ready-made stores before you apply one.