What a theme controls
A theme is the visual decoration layer of your storefront: colors, border styles, shadows, corner radii, and typography. The structural layout (positioning, spacing, and animations) is shared across every theme and does not change when you switch. So switching themes restyles how your store looks without touching the sections, blocks, products, or content you have already set up.
Opening the theme gallery
Go to Themes in the main navigation. The page opens with a live preview of your currently active theme at the top, showing both a desktop and a mobile view rendered from your real store. Below the preview is the full grid of available themes.
The available themes
Each theme keeps the same store structure but gives it a distinct visual personality. Pick the one whose feel matches your brand:
- Prism: sharp, geometric, and precise. Signature offset box shadows, zero corner radius, and thin 1px borders. A good fit for modern brands that want clean lines with a distinct edge.
- Carbon: bold, brutalist, and high contrast. Heavy borders, strong uppercase type, and fast, snappy transitions. Built for streetwear, fashion, and creative brands.
- Velvet: soft, flat, and rounded. Generous corner radius, no shadows, light 1px borders, and roomy line spacing. Suited to lifestyle, beauty, and wellness brands that want a warm, approachable feel.
- Silk: the same soft, rounded warmth as Velvet, but it lifts borders and outlines off your product imagery so photos float free of any frame. A good choice when you want Velvet's feel with even less decoration around your images.
The exact themes shown in your gallery, and whether each is free or paid, come from the live catalog, so your grid is always the current source of truth.
Your active theme
The active theme sits in a preview panel at the top of the page and is also marked with a green Installed badge on its card in the grid below. The top preview panel has a Customize button that opens the builder so you can edit sections and global settings while the theme stays live.
Try a theme before you install it
Every card except the active one has a round Preview button next to its action button. It opens your own store, with your own products and content, drawn in that theme, in a new tab. Nothing is saved and your customers keep seeing your current theme, so this is the right way to compare two themes rather than installing one to find out.
- Click through the home page, a product page, and the cart, on a phone as well as a computer.
- The preview link only works for you, in the browser you are signed in with and on the same internet connection. If you send it to someone else, or open it on mobile data instead of your office network, they will simply see your published theme with no warning.
- There is no exit button. Close the tab when you are done.
Free and paid themes
Every theme card shows a preview image, the theme name, and the author. The action button tells you how that theme is offered:
- Free themes show an Install button right away. No charge.
- Paid themes you do not own yet show a Buy button with the price (for example, Buy, $X). After you buy a theme once, that purchase is permanent and the card switches to an Install button.
- Any theme you already own, or that costs nothing, shows Install.
Installing a theme
- Find the theme you want in the grid.
- Click Install (free or already owned) or Buy (a paid theme you do not own yet).
- A confirmation prompt always appears first. For a free theme it asks you to confirm the theme will be activated. For a paid theme it warns that the price will be deducted from your store wallet. Click Confirm to proceed or Cancel to stop.
- On confirm, the theme is applied to your live store immediately. There is no separate publish step, and the change covers every market you sell in at once.
- Your sections, blocks, and content are preserved, and only the visual decoration changes.
- The previously active theme loses its Installed badge and gains an Install button, so you can switch back any time.
How paid themes are charged
Paid themes are bought with your store wallet balance, not a separate card payment at checkout. When you confirm a purchase:
- If your wallet has enough balance, the price is deducted, the purchase is recorded, and the theme activates. You are charged only once per theme.
- If your balance is too low, you are sent to the Add funds page to top up. Add funds, then return to Themes and click Buy again.
Installing a theme you already own never charges you again, so you can move freely between any themes you have purchased.
Who can change the theme
Store owners can always switch themes. A staff member needs the themes permission on their account. Without it, the install and buy actions are blocked.
After installing a theme
A new theme may render your colors and type differently, so it is worth a quick pass in the builder. Click Customize in the active theme preview panel at the top (or open the builder) and adjust your color schemes, typography, section styles, and branding to suit the new look. Things to check after a switch:
- Preview the home page on both desktop and mobile.
- Confirm your color schemes still read well, since some themes render the same colors with different shadow intensity or border styles.
- Make sure your logo stays readable against the header background.
- Click through the product page, cart, checkout, and footer to confirm every section renders correctly.
Switching back
Every theme you have used before, free or purchased, keeps an Install button in the grid. Click it to restore that theme instantly. No content or data is ever lost when you switch themes, so you can experiment and revert with confidence.
Themes and ready-made stores are not the same thing
Scroll past the theme grid and you reach a second grid called Ready-made stores. The cards look almost identical, but installing one replaces every page and every design setting of your primary market, and that cannot be undone. Read Ready-made stores before you click Install in that grid.