What the AI assistant is
The AI assistant, named Amed, is built into the builder. Describe what you want in plain words, in any language, and Amed changes your store design for you. Edits show in the preview right away and go live the same way as manual edits, when you publish.
Opening the AI panel
Click the AI button at the bottom of the left sidebar. The dropdown at the top lists your Chats, so you can go back to an earlier conversation. Once a chat is open, the plus button starts a New chat and the trash button deletes the current one. Staff members need the Themes permission to use Amed. Owners always can.
Free messages and billing
- Free messages: every store gets 10 free AI messages per day. Only the messages you send count.
- Reset: the free messages come back at midnight in your store's time zone.
- After that: each message is paid from your store wallet. If your wallet balance is too low, Amed asks you to add at least $1.00. See Wallet and billing.
- Keep each message short and focused. Split a big request into a few clear messages.
What Amed can do
Add, change, and remove sections
Amed can add, remove, move, and restyle sections and blocks. For example: "Add a hero with a dark overlay and a Shop now button", "Move the newsletter above the footer", or "Remove the announcement bar". If your request is about another page ("on the product page, make the buy button bigger"), Amed opens that page for you and makes the change there.
Change colors, fonts, and page width
Amed can edit your color schemes, fonts, page width, and other global settings. For example: "Give the store a dark look", "Use Playfair Display for headings", or "Set the page width to 1100 px". It reads your real colors first so it edits the right scheme.
Write and translate text
Amed writes content in your market's language by default. You can ask for another language for one request, for example "Fill the maintenance page in Arabic". Amed still replies to you in the language you wrote in.
Copy a design from an image
Attach up to 4 images (WebP, JPEG, PNG, or GIF, each up to 1 MB) as design references, such as a screenshot of a store you like. Amed copies what the builder settings allow: colors, font feel, layout, button shapes, and section order. If an image is unclear, it asks for a better one.
Run builder actions
Amed can also save and publish, undo and redo, apply a section to all pages, export or clone a market, and turn Inspector mode on or off. See AI builder actions.
What Amed cannot do
- Manage products, orders, customers, domains, or payments: those are in their own parts of the dashboard.
- Upload images, logos, or favicons: use the image picker in the block, or the Branding settings tab. Amed tells you where.
- Import a market backup file: you pick the file yourself. Amed explains how.
- Create new pages: the 12 pages are fixed.
- Use settings the builder does not have: Amed tells you and suggests something close.
Language
Amed replies in the language of your latest message. Write in French and it answers in French. Switch to Arabic and it switches too. The text it writes into your store uses your market's language unless you ask otherwise.
Follow-up requests
Amed remembers the recent messages of the chat, so you can say "Make the hero taller" and then "Now add a Shop now button" without explaining again. Start a new chat for a clean slate.
Tips for better results
- Name the section: "Change the hero background to dark blue" works better than "change the background".
- For a redesign, describe the feel: "Minimal black and white, serif headings, lots of white space".
- Add "and publish" to go live in one step.
- If you do not like a change, ask Amed to undo it, or click Undo.
You can also connect Claude, ChatGPT, or another assistant to your store from outside the builder. See Let an AI assistant redesign your storefront.