How do I connect a custom domain and verify DNS?

Domain management overview

Every store starts with a free Storeep subdomain (yourstore.storeep.com). You can connect additional custom domains you own, and each domain is assigned one of four types. To manage domains, open Settings → Domains Management.

The list is paginated at up to 40 domains per page. Domains are ordered Primary first, then Alias, then Redirect, then Deactivated. Connecting a domain requires the Settings permission.

Adding a new domain

1. In the Domains Management panel click Add new domain to open the Connect existing domain form.
2. Enter your domain in the Domain field. Type only the bare domain (no https:// and no www.), for example example.com.
3. Click Add.

Validation rules enforced when you click Add:

• Must be a valid domain name format.
• Maximum length 253 characters.
• Domains containing the word storeep are rejected.
• A domain already on your store cannot be added twice.

Storeep removes any leading www. and lowercases the value before saving. The new domain appears as Unverified with the type Alias by default. You must complete DNS setup before it goes live.

Connecting the domain (DNS verification)

Each unverified domain shows an info button in its row. Click it to open the connection instructions. Storeep offers two DNS methods, so use whichever your registrar supports.

Option 1: use Storeep nameservers

Log in to your registrar, open its DNS or nameserver settings, and replace the existing nameservers with:

• ns1.storeep.com
• ns2.storeep.com

The panel shows your current nameserver values next to the required values so you can compare them at a glance.

Option 2: use specific DNS records

To keep your current nameservers, remove existing records (except your nameservers) and add:

• A record, Host @, Value: Storeep's server IP (shown in the panel).
• CNAME record, Host www, Value store.storeep.com.
• TXT record (shown only when the domain is already connected to another Storeep store), Host @, Value storeep-verification=<your-store-id>. This proves ownership so you can claim the domain.

Verification notes

• Verification is automatic once your DNS records are correct. DNS propagation can take up to 48 hours, though it is often much faster.
• Storeep checks the domain automatically and emails you once it is verified.
• You can also click Verify connection in the instructions panel to trigger an immediate check.
• If your domain forces HTTP to redirect to HTTPS without allowing direct HTTP access, the automatic check can fail in the first hours after you add it. Temporarily allow plain HTTP access during verification.
• Once verified, the info button disappears and the domain row becomes clickable so you can change its type.

Domain types

After a domain is verified, click its row to choose a type.

Primary

Shown in the visitor's browser address bar while they browse your store. Only one domain can be primary at a time. Promoting any domain to Primary automatically changes every other domain on the store to Redirect. Your Storeep subdomain is the initial primary domain.

Alias

Serves your full store content under the alias domain without redirecting. The address bar keeps showing the alias URL, not the primary domain. Useful for regional domains that serve the same store.

Redirect

Sends every visitor who arrives at this domain to your primary domain, and the address bar updates to the primary domain. Use it to capture traffic from alternative spellings or old domains.

Deactivated

Visiting this domain shows a blank page, useful for parking a domain you own without serving store content. This option is available only for non-subdomain domains, so the Storeep subdomain cannot be deactivated.

Changing the Storeep subdomain

Click the subdomain row in the list to rename the first part of yourstore.storeep.com.

• Length: between 5 and 20 characters.
• Allowed characters: letters and numbers only (a-z and 0-9), no spaces, hyphens, or symbols.
• Reserved: store and stores cannot be used.
• Cooldown: the subdomain can be changed only once every 48 hours. The field is disabled during the cooldown.

While your subdomain is still the primary domain, its row only lets you rename it. After you promote a custom domain to primary (which turns the subdomain into a Redirect), the subdomain row also shows the type options, except Deactivated, which is never available for subdomains.

Deleting a domain

Tick the checkbox next to one or more custom domains and click Delete domains. The Storeep subdomain and any domain currently set as Primary cannot be deleted, so their checkboxes are disabled. To delete a primary custom domain, first promote another domain to Primary, then delete the old one.